Ted Talk

Ted was a lot like you.  Talented. Creative. Passionate. And, about to give up.

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A successful illustrator, he spent 15 years in advertising and was highly regarded in his field. Yet, Ted wanted to contribute more.  He wanted to write. So he spent hours fueling his creative passion by writing and illustrating his first book.  Like many innovators, Ted faced an uphill climb in presenting his idea to the public and had to learn how to deal with rejection.

27 times.

That’s how many publishers rejected Theodor Geisel’s first book.  After his 27th failed meeting with a publisher, he made his way down Madison Avenue with one more meeting in mind. Depressed and dejected, Ted was heading home to burn the manuscript of a book that no one would publish.  That’s when he ran into a friend from college who was just named editor of children’s books at Vanguard Press.  He invited Ted up to his office where they looked over the manuscript. The publisher loved it and bought the book that day.  The world was soon introduced to Dr. Seuss, and the classic children’s book that started it all, ‘And to Think That I Saw It on Mulberry Street.’

As you approach the end of one year and the beginning of another, you may be tempted to look back in frustration at all you wanted to accomplish over the previous 12 months.  Your innovative ideas were met with rejection. You feel your passion beginning to wane.  Like Ted, you are ready to give up.  The year is over, your goal unachieved, and for the first time in your life, you are unsure of your next step.

A quote by Dr. Seuss greeted me in my in-box that inspired me this morning. ‘Don’t cry because it is over. Smile because it happened.’  Take what you’ve learned this year and apply it to your vision for 2018.  Keep moving forward, one step at a time. Continue sharing your idea. The opportunity you are looking for may show up in the most unlikely of places. 

Remember how much you accomplished last year.  Remember the positive impact you made in the lives of people your business touched in 2017.  That’s what vision is dancing in my head right now thanks to the ‘Ted Talk’ I received this morning.  At WMG, we believe everything we do will help your business grow by harnessing the power of a captive audience.  Put us on hold in 2018. The reason we exist is to help you share your ideas with your callers – especially the innovative idea you are passionate about. 

Contact us. We will design creative On-Hold Concepts that will help you continue moving forward, sharing your ideas with each and every caller.  The break you are waiting for just might be on-hold waiting to speak with you right now. What a great time to introduce them to a new idea for a new year.  Who knows? Your passion just might revolutionize your industry the way Dr. Seuss changed the landscape of children’s literature…

‘Oh, The Thinks You Can Think!’

Tom McTee, Super-Genius

Tom McTee